hero

Locations

New York, NY, USA

industry

Consumer Products

Size

11-50 employees

Stage

Other

founded in

2016

Only 13% of Americans get their daily minimum requirement of greens. We are on a mission to get this number higher by helping get greens into people’s busy lives. We are increasing awareness and consumption of the vital nutrients that come from greens by making delicious products in simple and convenient formats. The 8 real greens in our hero product are Spinach, Aloe Vera, Wheatgrass, Kale, Blue-Green Algae, Spirulina, Chlorella, and Barley Grass, combined in a delicious effervescent tablet with zero sugar. Founder and health and wellness expert Dawn Russell develops products that fit real-life routines, helping to make nutrition more accessible and the consumption of greens easy, delicious, and affordable.

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